The Dream
The dream for this year’s Kids Triathlon was to elevate! This was accomplished by focusing on details that would improve the customer’s experience. Pictured first is a great example of this. Customized race bibs, medals, and t-shirts may seem insignificant in the planning stages, but even small details end up meaning a lot and looking really great in recap photos.
Banners were hung in all four quadrants of South Bend to increase event awareness that included a call to action to the registration page.
Bailey Murphy 